Lloyd Loom of Spalding will be exhibiting for the first time at Decorex this year. They can be found at Stand B44, some of the new pieces on show were designed during a sleepy weekend when five designers visited the famous Lloyd Loom of Spalding factory.
Whilst the assembly workers were away, and assisted by two of Lloyd Loom’s skilled craftsmen, the designers with no set agenda, helped themselves to standard components, experimented and reinterpreted. Over the intense and frantic two days, thirteen new concepts were conceived and left in the factory showroom for the staff to find on Monday morning.
The prototype ‘sketches’ that came out of the weekend opened up an enthusiastic dialogue with Lloyd Loom, and six pieces were selected to be taken forward for further development. The resulting prototypes are to be trialed in September during London Design Festival at Design Junction and Decorex ready for feedback and production in January.
The list of designers and their final pieces are:
Carl Clerkin: Saddle Rocker. An informal rocking seat without a front or back. This piece is a long way from the current Lloyd Loom range and sits somewhere between a toy and a stool.
Chris Eckersley: ‘Spalding’ armchair. A low tub chair with a loose cushion. The back/arms formed from a parabolic curve which introduces a new shape to a distinctly Lloyd Loom chair.
Gareth Neal: ‘Tomlinson’ armchairs. With one simple and gracious flowing component. This pair of his and hers loungers are perfect company to the Lloyd Loom Range.
Amos Marchant: ‘Reading’ High backed reading chair. A large enclosed private chair with a cuff of woven material around its top.
William Warren: ‘LL’ stacking chair, for café, restaurant or domestic use.
William Warren: ‘Paper’ Dining chair and Barstool. Concealed metal fixings offer strength to a simple dowel structure. The archetypal curved chair back is presented in an innovative way.
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