Grenada Chocolate Company and FairTransport Team Up To MakeFirst Ever Carbon-Neutral Trans-Atlantic Mass Chocolate Delivery
Organic Chocolate Company to Make History
By Shipping three Tons of Dark Chocolate Sustainably
London, UK — This spring, Mott Green, founder of the Grenada Chocolate Company, a Grenada-based tree-to-bar organic chocolate cooperative, will set out on a pioneering voyage to become the first chocolate maker to ship a mass quantity of chocolate sustainably. Green has teamed up with Netherlands-based shipping company FairTransport to ship five tons of his award-winning organic dark chocolate from Grenada to New York, London and Amsterdam on the trade wind-powered sailing vessel Brigantine Tres Hombres. The voyage, taking place between this March and June, marks the first ever carbon-neutral trans-Atlantic mass chocolate delivery.
An insulated cool room has been built on the ship, powered solely by wind and sun energy, where the world-renowned dark chocolate bars will be stored. A small part of the chocolate cargo will be the special Gru Grococo, made with one harvest of a small batch of beans from the “Grococo” Farm. The farm is a 50/50 joint venture with cutting edge chocolatier Rococo in London. Green will be part of the sailing crew on board of the Tres Hombres, and he will also be monitoring the cooling system throughout the trip.
The Brigantine Tres Hombres is a 32 meter brigantine square-rigged sailboat that can hold up to 35 tons of cargo. The boat has no engine and follows the winds across the Atlantic. The crew of twelve has picked up Green and his chocolate from Grenada on March 25th 2012 and their first stop will be a delivery of the first batch of chocolate to Portsmouth UK half of May (the exact date of arrival will depend on the winds).
Green, is also the subject of Kum-Kum Bhavnani’s new documentary film, “Nothing Like Chocolate,” which premiered at the Santa Barbara International Film Festival in February 2012. For more information on the film, or to watch the trailer, please visit http://www.nothinglikechocolate.com/.
For more information about the Grenada Chocolate Company, please visit http://www.grenadachocolate.com/. For more about FairTransport and the Brigantine Tres Hombres, visit http://svtreshombres.com/.
For all inquiries, images and interviews requests, please contact Caroline Lubbers at [email protected] or T +31 6 18256651.
For all Rococo enquiries contact Britta Gertsen at [email protected] 01227 456801
Notes to editors:
Grenada Chocolate Company
Mott Green, one of the most respected chocolate makers in the world, started the co-operative Grenada Chocolate Company in 1999, which to this day makes some of the finest chocolate in the world in ever larger quantities. The extraordinary exertions behind this enterprise reflect Mott’s commitment to ethical and ecological values…. He fell in love with Grenada first, and then chocolate, and considered it iniquitous that the islanders who grew and harvested some of the best cocoa in the world were deprived either of enjoying it fully processed, or sharing the financial and social benefits accruing to the producers.
So he built a micro factory to process the chocolate, and organic cocoa fields, controlling the whole process from tree to bar… the first world’s very first artisan chocolate producer making chocolate where the cocoa grows, adding value for the local economy… this turned out to be a mammoth undertaking, requiring the design and construction of many small scale industrial units…
The factory is also run on solar power, and has survived two hurricanes! The bars the factory produces are hugely popular in the island; both among locals and with tourists and sailors and what is left is exported to North America and Europe, where the brand has established a high reputation for excellence.
Mott’s eco-consciousness however has always fretted at the excessive carbon footprint required to ship the chocolate from Grenada. He has recently teamed up with a group of Dutch eco- entrepreneurs who have built a brigantine to sail cargo across the Atlantic. Next March/April the first consignment of 11 tons of Grenada chocolate will sail from the West Indies to Portsmouth UK and Amsterdam NL. Mott will be part of the crew, continuing the adventure!
“Grococo” is the joint venture Cocoa Farm owned jointly by the Grenada Chocolate Company and Rococo Chocolates (see below).
The 32 meter schooner “Tres Hombres” has been sailing since December of 2009. She will maintain a shipping route for transport of cargo between Europe, the Islands in the Atlantic, the Caribbean and America. In addition to her capacity for 35 tons of cargo she has accommodation for a crew of five professional sailors and 10 trainees.
The brigantine Tres Hombres is the prototype vessel for breaking open the market for sailing cargo transport.
The ship with which we are the first to be pioneering in the new sailing cargo transport market is the Tres Hombres a name inspired by the cooperation of the three friends who took the initiative for this project.
It is a pilot project aimed at opening the market in which we find ourselves, proving the feasibility and creating goodwill for cargo transport using sail powered vessels.
*Coady graduated in Textile Design (Camberwell School of Art & Crafts) in 1981, and went on to complete an MSC Small Business Course. Armed with a little knowledge, a dangerous passion for chocolate and a belief that there was room for a radically different approach to chocolate, she decided to open a shop in the King’s Road (Chelsea, London). 3 decades later, the author of five books about chocolate and another on the way, Coady still pushes forward to boundaries of Ethical Luxury in chocolate retail with 4 shops: 3 in London – the flagship store is at Motcomb St, in the heart of Belgravia, and now in outside London at The Chester Grosvenor.
Lifetime Achievement Award 2008
Chantal Coady: Changing the way people think about chocolate
Winner, Best Chocolate Book Gourmand Awards, for REAL CHOCOLATE
Shortlisted for Best Cookery Book Guild of Food Writers
Winner Walpole Brands of Tomorrow 2010
Winner “Outstanding Service to the Chocolate Industry” FCIA 2011
Winner Academy of Chocolate “Chocolatier of the Year” 2011, 2012
Blue Butterfly Award for sustainability from Positive Luxury
In 2007 a small cocoa farm came up for sale in Grenada, offering the perfect opportunity for a joint venture between Rococo and the Grenada Chocolate Company to produce fairly traded “ethical” chocolate. All of the chocolate is made on the island, ensuring that maximum value is retained by the community that grows and makes the chocolate.
This plot of land, which we call GROCOCO, is now the ‘home farm’ which supplies 100% of its harvest of fine flavoured organic Trinitario cocoa beans to the GCC where they are made into fine chocolate. It was also one of the founding farms that make up The Grenada Organic Cocoa Farmers’ Cooperative. Seven years after their first taste of Grenada chocolate, Rococo is mixing Grococo beans into their Rococo Organic House Blend and is currently developing a range of organic chocolates under the Grococo name.